deeflect

Dee's Blog

AI engineering, design, and building in public. By Dee - ex-fintech designer, now shipping AI tools from LA.

I've Touched Everything and Mastered Nothing

2 weeks ago

Except a few things that stuck.

17 min

Don't Replace Me: My AI Survival Guide Book

3 weeks ago

I wrote a 235-page survival guide for people scared about AI replacing their jobs. 24 rules, honest takes, built with AI itself. Here's what it is and why.

7 min

SEO Is Dead? No. But the Game Changed.

4 weeks ago

CTRs are down 30%, AI Overviews are everywhere. SEO isn't dead but the rules shifted. Here's what GEO is and why brand mentions now outrank backlinks 3:1.

12 min

The Distribution Problem Nobody Talks About

1 month ago

I have 61 post drafts, 18 finished blog posts, and published nothing. Here's what my AI agent diagnosed about why - and how I'm fixing the default.

10 min

castkit: CLI Demo Videos From One Command

1 month ago

castkit is an open-source Rust CLI demo video generator. Run one command on any binary and get a polished MP4 or GIF. Works headless in CI.

8 min

31 Rust CLI Tools Built for AI Agents

1 month ago

I built 31 open-source Rust CLI tools for AI agents and measured 35x better token efficiency vs MCP servers. Here's the stack, the design decisions, and why it works.

10 min

The 3-Month Gap: Building AI Agents That Actually Work

2 months ago

The hard part of building AI agents isn't the demo - it's the 3 months after. Real lessons from running a 15-agent system in production for 90 days.

9 min

Universal MCP Server: Two Tools, 56 APIs

2 months ago

How I built a universal MCP server that wraps 56 APIs into just two tools using the OpenAPI Code Mode pattern - cutting token costs 50x.

11 min

Prompt engineering is dead

3 months ago

Prompt engineering had an 18-month run as a real skill. Models killed it. Learn what actually matters now - tool use, agent architecture, and MCP integration.

8 min

I Stopped Posting on Twitter for 2 Months

4 months ago

I accidentally stopped posting on Twitter for 2 months. Here's what happened to reach, followers, and my work - and what it actually cost me.

8 min

My coding stack is 4 models deep

7 months ago

How I use Grok, Claude Code, Codex, and more in sequence to ship faster - what each model does best and why one tool isn't enough.

8 min

0 to 500 Twitter Followers in 30 Days

7 months ago

I rebuilt my Twitter from zero after a ban. Here's exactly how I grew to 500 followers in 30 days with replies, real takes, and no cross-promo deals.

8 min

Building 7 Apps at Once as a Solo Founder With ADHD

8 months ago

What it actually looks like to run 7 simultaneous projects solo with ADHD - the failures, the systems that survived, and why I'll never take a cofounder.

10 min

Why AI Products Have Terrible UX

9 months ago

Most AI products have terrible UX - not because the AI is bad, but because no one who understands both AI and design is building them. Here's what to fix.

9 min

How ADHD and AI Work Together (My Real Stack)

9 months ago

Scored 147 on RAADS-R and 38 on AQ-50 (autism), plus ADHD. Here's how I built AI systems that work with my brain, not against it. Real stack, real workflows.

9 min

Why I Left My Role as Solo Product Designer at VALK

10 months ago

I was the only designer at a $4B+ fintech platform for 5 years. Here's the real reason I left in 2025 and what I'm building now.

7 min

When design stops being enough

1y ago

After 5 years as VALK's sole designer, I realized I want to build, not just design. On the gap between what I designed and what shipped - and what comes next.

8 min

The unglamorous work that makes design real

2y ago

Five years into product design at a fintech, the majority of my work is documentation, edge cases, and maintenance. This is what senior design actually looks like.

8 min

When your company pivots and your design work stops mattering

2y ago

After 4 years as VALK's sole designer, a major pivot taught me what happens when the product you built quietly gets deprecated - and how to stay.

8 min

Agency vs product design - why I'm not going back

2y ago

After 2 years at a Moscow agency and 4 years as sole designer at a fintech, here's what actually changes when you go from agency to product design.

8 min

Four years designing one product

2y ago

What four years as the sole designer on a fintech product teaches you about depth, restraint, and the trade-offs agency work never prepares you for.

8 min

Accessibility in fintech is legally required, not optional

3y ago

Lessons from implementing WCAG 2.1 AA compliance in regulated financial software - data tables, chart contrast, focus management, and the institutional sales reality.

9 min

Designing Merlin for 5 million Ledger Live users

3y ago

How I redesigned Merlin by VALK for the Ledger Live integration - two audiences, two design systems, and a compressed timeline.

9 min

Moving doesn't fix your design problems

3y ago

I moved from Istanbul to LA and found the same Figma files waiting. Reflections on nomadic remote work, timezone pain, and why stability matters for design.

8 min

Designing financial UI for 15+ countries

3y ago

What I learned designing VALK's platform across 15 countries - date formats, RTL, regulatory UI rules, and how to structure Figma for regional variants.

9 min

Designing for users you cannot talk to

4y ago

Three years of enterprise B2B design at VALK with almost no user research access - and the proxy methods that replaced it.

8 min

Why your design system probably does not work

4y ago

After 2 years maintaining a solo design system at VALK, I found the real problems are organizational - not technical. Here's what I got wrong.

8 min

Designing DeFi for people who hate DeFi

4y ago

How I designed Merlin by VALK - a DeFi analytics tool built for traditional finance professionals who don't speak crypto-native language.

9 min

Data tables are the hardest UI problem nobody talks about

4y ago

Lessons from designing financial data tables for institutional investors - density, sorting, accessibility, and why every table becomes a spreadsheet.

10 min

Scaling a design system to 70+ institutions

5y ago

What breaks when your fintech design system grows from 7 clients to 70+ institutions fast - tokens, variants, documentation, and saying no.

9 min

What seed funding does to design priorities

5y ago

After VALK closed its seed round in December 2020, everything I was working on suddenly changed. Here's what funding actually does to a startup's design work.

8 min

Designing finance when you know nothing about finance

5y ago

8 months into designing a fintech platform with zero financial background - how domain ignorance slows you down and unexpectedly helps you.

8 min

Building a design system from zero at a fintech startup

5y ago

Six months into my first startup role, I rebuilt VALK's product from an engineer-built MVP. Here's what went wrong and what actually worked.

8 min

Starting New Design Job During Global Pandemic

6y ago

I joined fintech startup as sole product designer right before COVID. Working remote from Bali during quarantine taught me things about design process I did not expect.

5 min